About the Role
We are looking for a talented Digital Marketing Specialist to join our innovative tech startup, focused on growing digital services across East Africa. This fully remote position based in Tanzania offers an exciting chance to contribute to meaningful projects that expand digital access in emerging markets. As part of our team, you will get to shape impactful marketing strategies while enjoying the flexibility of remote jobs in Tanzania and the ability to work online.
Our mission is to connect communities and businesses through technology, delivering value to users across the region by building platforms that truly empower. If you are passionate about digital marketing and eager to advance your skills while making an authentic impact, this opportunity is tailored for you.
Key Responsibilities
- Develop, implement, and optimize SEO strategies to boost organic traffic and improve search rankings across East African markets.
- Manage social media channels by creating engaging content and executing campaigns that drive brand awareness and customer engagement.
- Analyze campaign performance using tools like Google Analytics to generate actionable insights and improve marketing effectiveness.
- Coordinate and run pay-per-click (PPC) advertising campaigns across platforms to maximize ROI and reach target audiences.
- Collaborate with the content team to create newsletters, email campaigns, and other digital materials aligned with company goals and market needs.
Qualifications
- Proven experience (2+ years) in digital marketing with a focus on SEO, PPC, social media, and content marketing.
- Strong analytical skills with proficiency in Google Analytics and data-driven decision-making.
- Excellent written and verbal communication skills in English; ability to create engaging digital content.
- Familiarity with remote collaboration tools such as Slack, Trello, or Zoom to effectively coordinate with distributed teams.
- Bachelor’s degree in Marketing, Communications, or a related field is preferred; certifications in digital marketing or SEO are a plus.
Benefits & Perks
- Competitive salary aligned with market standards and your experience.
- Fully remote position offering flexible working hours to help you maintain work-life balance.
- Opportunities for ongoing professional development including access to courses, workshops, and conferences.
- Health benefits to support your wellbeing.
- Performance-based bonuses recognizing your contributions and growth.
Why Join Us?
At our company, we believe that technology can transform lives and open opportunities across emerging markets. Joining us means working in a welcoming, collaborative environment that values your creativity, autonomy, and continuous learning. We are committed to nurturing your career growth by providing clear advancement paths and regular feedback. You’ll be part of a forward-thinking team where your ideas matter and your skills will thrive.
If you seek a meaningful role within a dynamic startup setting that bridges digital innovation and East African markets, this remote Digital Marketing Specialist opportunity is designed for you. Grow your expertise, enjoy flexible work arrangements, and contribute to impactful digital solutions that connect communities and businesses across Tanzania and beyond.